NEW TECH FOODS

The Equipment, Automation and Technology Show for Food & Beverage (EATS) will take place at the McCormick Place in Chicago, US, from 28-30 October 2025. Co-owned by the Food Production Suppliers Association (FPSA) and Messe Frankfurt, EATS serve as North America’s only event focused on the full spectrum of the food and beverage processing industry.

Representing more than fifteen product categories across eight key industry segments – from bakery and beverage to dairy and meat – EATS brings together suppliers, processors, engineers, operations professionals and more to connect, learn and explore new technologies shaping the future of food and beverage manufacturing.

Constantin von Vieregge, president and CEO of Messe Frankfurt, said: “EATS was built to reflect the evolving needs of the industry. It’s more than just a trade show – it’s a destination for meaningful dialogue, up-close experiences and global expertise, thanks to partnerships with organisations like Drinktec and IFFA.”

EATS 2025 will feature a variety of immersive, on-floor programming designed to spark ideas and solve real-world challenges. The EATS Kitchen is a new feature this year, with live celebrity chef demonstrations showing how innovation moves from concept to scalable production.

Sector Stages will dive into high-impact themes such as food safety, automation, sustainability and smart packaging, while working production lines will showcase the latest processing and packaging systems in action. The Food for Thought series will also continue to deliver expert-led sessions on sustainability, food safety and emerging industry trends.

Chris Lyons, president and CEO of FPSA, added: “Our goal is to make every moment on the show floor meaningful. Whether you're here to discover new equipment or gain practical insights, EATS helps you walk away with strategies that can be implemented immediately.”

For exhibitors, EATS offers a powerful platform to showcase innovations, build relationships and grow market visibility. With thousands of food and beverage professionals on-site, it’s an unmatched opportunity to connect with decision-makers from every sector.

Exhibitors are also eligible for the show’s Innovation Awards, which recognise technologies and solutions that are reshaping the industry. Whether unveiling a new product or deepening customer engagement, EATS is where meaningful business happens.

Registration is now open, with exclusive hotel and flight discounts available directly through the registration platform. Don’t miss your opportunity to be part of this industry-defining event showcasing the future of food and beverage production.