NEW TECH FOODS

World Animal Protection, part of a global organisation dedicated to ending animal exploitation, has partnered with AI software company PubTrawlr to launch The Cultivator, the first AI chatbot focused on cultivated meat.

The Cultivator offers a way for people to learn about cultivated meat – what it is, how it works and its potential to change the food system. World Animal Protection said that by producing meat without slaughter, cultivated meat could help reduce the nine billion animals used in US industrial farming each year.

The chatbot uses up-to-date research to offer insights into cultivated meat, with information sourced from resources and studies from industry leaders.

Available on World Animal Protection's website, The Cultivator aims to increase curiosity about cultivated meat, which, according to the organisation, is expected to become widely available to consumers in the coming years.

Lindsay Oliver, executive director of World Animal Protection in the US, said: "The Cultivator is a groundbreaking step toward building a kinder future for animals and our planet. By harnessing the power of AI, we're not just changing the way we eat, but the way we think about food. Creating meat without slaughter is the future of food, and it's within our reach."

Jonathan P. Scaccia, president of PubTrawlr, added: "From the beginning, PubTrawlr has been about making scientific research more accessible so that it can be used to further justice worldwide. We are so humbled to be able to contribute to World Animal Protection's mission by making it easier to understand research on cultivated meat."

Top image: © World Animal Protection

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