NEW TECH FOODS

Regenerative dairy brand Golden Hooves has unveiled its first-ever salted butter crafted from the same regeneratively farmed milk used in its range of cheeses.

Developed during the Big Food Redesign Challenge, an initiative by the Ellen MacArthur Foundation and the Sustainable Food Trust, Golden Hooves’ new Salted Butter is now available through Waitrose, Booths, Ocado and independent retailers across the UK.

Described as rich, creamy and fresh, with a luxurious mouthfeel and sweetness, the butter has already received attention from a number of industry award schemes.

“This launch represents what Golden Hooves stands for, delicious, everyday dairy that’s good for people and the planet,” said a Golden Hooves spokesperson. “Our butter showcases how regenerative farming can deliver both premium quality and real environmental impact.”

Golden Hooves Salted Butter was refined during the Big Food Redesign Challenge, which took participating brands through design, production, and retail phases to develop products that restore nature rather than deplete it. The butter’s development process examined supply chains from soil to shelf, ensuring that regenerative principles guided every stage.

“The Big Food Redesign Challenge gave us the framework to demonstrate how regenerative agriculture can scale while maintaining taste and value,” the company said. “It’s about proving that quality and conscience can go hand-in-hand.”

Golden Hooves Salted Butter is available in 200g retail packs, joining the brand’s growing line-up of cheeses (200g pre-packs and 2.5kg deli blocks) and crackers (80g packs).